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Collection: Subversive Cross Stitch

Subversive Cross Stitch began in the spring of 2003 as a form of anger management therapy when I was dealing with a bully of a boss. At my wit’s end and in dire need of some art therapy, I stopped by a craft store on the way home from work one day and picked up an ornate sampler—I hadn’t done any cross stitch since I was a kid. Once I finished the intricate border of pink flowers, I decided to stitch the word “Fuck” right in the center. It felt so great, and the idea was born!

Since I got such a kick out of it, I stitched a few more pieces this way and started sharing the idea with friends through a simple website. Then, suddenly, my site was discovered and started getting a lot of press. So I quickly decided to offer this crafty form of therapy to others through kits.

My latest book came out in February 2015: Subversive Cross Stitch: 50 F*cking Clever Designs for Your Sassy Side (powerHouse books). It has been the #1 book in the cross stitch category on Amazon for most of its first four years. My first book was published in 2006 with Chronicle Books: Subversive Cross Stitch: 33 Designs for Your Surly Side, and reprinted in a Dutch version in 2009.

I'm currently collaborating with Fred on some Subversive products and also doing some freelance brainstorming for them (dream come true!). My kits, first book, greeting cards and calendars have been in Urban Outfitters, Fab.com, Target’s Red Hot Shop and several major online stores as well as independent retailers around the world. One of my favorite companies, blue Q, developed magnet sets, coasters, matches and gum featuring my designs. I also collaborated with Noted on a line of Subversive Cross Stitch kits in German, French and British English in 2010. These kits were sold in the UK and throughout Europe. I created three designs that Urban Outfitters turned into needlepoint pillows in 2013. There are also a series of downloadable PDF patterns I created for The DIY Network, available on their site. There are probably more things I'm forgetting...it's just crazy!

I’m still just a one-person company, extraordinarily lucky to have been in the right place at the right time and to have such amazing customers who keep me going.


Follow me on Instagram: @Subversive Cross Stitch
3 products
  • Subversive Cross Stitch - Greeting Card Set of 15
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  • Stay The F*** Home (Cream) - Set of 10 Posters
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  • Stay The F*** Home (Black) - Set of 10 Posters
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